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Leaked to the Press - "Building on a Budget"

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Leaked to the Press - "Building on a Budget"

Postby Jim Yaghi on Mon Feb 04, 2008 1:23 am

Ever thought about leaking information about your business to the press? You've probably heard of press releases before because David did a really nice video about it.

Here's a strange way to get a lot of exposure for your business by leveraging journalists and bloggers.

Check out the article Building on a Budget - Leaked to the Press and ask me any questions you have here.

Jim Yaghi
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Re:Leaked to the Press - "Building on a Budget"

Postby Pat Olds on Mon Feb 04, 2008 11:53 pm

Hi Jim,

Thank you so much for your information. Right now I'm putting into use your techniques with Press releases. Not sure what I'm doing but I know I can't win with out being in the game. So I have a couple of questions. Hey I did not say I was the sharpest tack in town!

I typed the questions in red in your paragraph below.

"Your headline also needs one of your keyword phrases.

"There are 5 keywords, so create five news headlines using those exact words.(I've got my keywords so am I to understand that I make five different headlines using just one of my keywords in each headline?) Afterwards, you'll be able to submit the same press release to different websites(ARE YOU TALKING ABOUT PR WEBSITES) and only change the headline. (Note: Submit only one press release per website or you'll be rejected)." ARE WE TALKING ABOUT MY PERSONAL WEBSITE URL AND IF SO DOES THIS MEAN I NEED NUMEROUS URLS THAT REDIRECT TO MY MAIN WEBSITE IF I WANT TO ONE SUBMIT MORE PR?
I've looked at your websites etc and well to be honest with you wish I found you earlier. You seem to be very active and probably available to help your people. It's a bit of a challenge for me, but that's OK I know my success is not up to my sponsor and this site will surely help me. I'm going to watch your long video about capture pages adn websites. I have no idea how to build them and I know I need that ASAP. Again thank you Jim.

Pat Olds
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Re:Leaked to the Press - "Building on a Budget"

Postby Jim Yaghi on Tue Feb 05, 2008 12:06 am

Pat,

Yeah you want to create 5 headlines. Each of those headlines should use one of the keywords from your list. So one keyword => one headline.

Yes i did mean PR websites. Basically I'm saying take the 1 PR and give it one of the 5 titles then call that a "new" PR. You can now submit one PR to one PR website.

PR with Title 1 -> 24-7pressrelease.com
PR with Title 2 -> prweb.com
PR with Title 3 -> i-wire.com
PR with Title 4 -> etc
PR with Title 5 -> etc

You get the idea?

Jim
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Re:Leaked to the Press - "Building on a Budget"

Postby Nikki Biggs on Tue Feb 05, 2008 5:52 am

How do you decide where to start with the 5 key words? I was thinking of the Single Mom overcoming adversity story...which is true. I put in some key words into the site you suggested and I don't even know how to pick out the good ones. I am just guessing.

I will do the press release and I get the idea of what you have suggested doing but I am caught up in the key words and don't want to make a mistake while doing press releases.

Thank you so much for your topic and article!

Nikki
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