Forums

[Larry Beacham Contribution Level: 2]

I consider LinkedIn to be the “online white-collar capital of the world.” In order to generate leads here, you must be sophisticated in your approach. I’ve been on LinkedIn for 6 months and in that time I’ve had 7,359 members of this community visit my website, with a conversion rate of 8.38%. I’ve generated as many as 46 leads in one day (June 23rd) using the outline that I’m going to share with you today. If you want leads, this will get them for you.

SET UP A PROFESSIONAL PROFILE – This isn’t Facebook; you need a high quality picture of yourself. Don’t leave it blank or put some other image there either. Fill in your employment and education completely with the RELEVANT details. Get a minimum of 3-5 high quality recommendations. Summarize your goals for being here WITHOUT trying to sell your business. If you are bi-lingual, set up your profile in multiple languages. LinkedIn members WILL read your profile.

MAKE GENUINE CONNECTIONS – NEVER mention your product or service in your first email communication; take time to build an honest connection. Don’t send out random invitations to join your network or you’ll get the “IDK” and that hurts your future connection capability. Don’t abuse your connections with constant ads for your business. Always look for ways to add value to your connections through education NOT sales. No shameless plugs on someone’s discussion topic. Always get permission before sending any information about your business.

CHOOSE THE RIGHT TARGET AUDIENCE: Only cast your line in the water where the fish swim that bite your type of “bait.” Join ONLY RELEVANT GROUPS. It’s irritating to get unrelated information on a given group. Simply do a search for groups with keywords that relate to your offering and join them. You can join up to 50 groups.

WRITE POWERFULLY VALUABLE ARTICLES: This is the bread and butter of your lead generation efforts. Your content must have a powerful headline, and you have to deliver on the content. Make sure the article is 95-98% “giveaway” (i.e. education). Proper etiquette to promote your business is your signature with full name, business, website, and number. It they are interested, they will call or click.

CAPITALIZE ON POSITIVE COMMENTS: This is your secret weapon. When someone leaves positive feedback on your articles, that’s the sign that you made a positive impact. CONNECT TO THESE PEOPLE. First, acknowledge it with a public “thank you” then follow up immediately with an invitation to join your network. 98% of them will accept because you are now someone of genuine value.

ENGAGE YOUR NEW CONNECTIONS: Seek to get a deeper understanding of their needs based upon what the “nerve” that you struck with your article. Assume that if they took time to comment that there’s a problem for you to solve. At this stage you want build trust and value, leading to a commitment to review your services.

ADD VALUE OUTSIDE OF LINKEDIN: Since this is a connection, you have access to their personal email. Form an “inner circle” and extend an invitation for them to join. This way, you can provided concentrated service to their needs, create connectivity between the members, and insulate yourself against outside competition. Do exclusive classes, webinars, teleconferences or give away books and other things that further anchor your value.

There’s a 60 page book being released entitled, “The LINKEDIN Lead Generation Blueprint.” It should help fill in the details for you. Take this outline and get going on your lead generation efforts.

Larry Beacham
Diamond Cutter Marketing Group
614-516-9906

Get Professionally Trained On LinkedIn And More Than 15 Other Free Online Lead Generation Strategies For Any Network Marketing Business By Enrolling At http://www.StoneColdMillionaire.com

[Hilary Hughes Contribution Level: 2]

That's most useful being as I'm about to set up my account. Nicely written, too.

Hilary.

[Dave Kotecki Company: One-24 Contribution Level: 5]

Absolutely fantastic post.
Useful, gives action steps and will produce measurable results.
Probably should have been an article. Then you could have gained community standing for the great info.

[Greg Martin Contribution Level: 4]

Great stuff man, will have to get into this...

[Antonio Brutus Contribution Level: 1]

Larry is absolutely correct about generating leads on LinkedIn.

I've only implemented some of the strategies in his article and I generate leads all the time from LinkedIn, and the beauty of it is that these are "Quality" leads. These are people who undertsand "MLM" or who expresses the desire to understand. This Blueprint I believe everyone should own if they desire to take their business to the next level. This "knowledge" is definitely very powerful, but it will only become "Wisdom" once you apply it.

Antonio Brutus
Attraction Marketing Coach & Consultant
Call Me! 678-561-2631 I Answer!
Skype ME! (Abrutus3)

http://www.AntonioBrutus.com
http://MakeMoneyWithAntonio.info

LINKED IN: http://www.linkedin.com/in/antoniobrutus
FACEBOOK: http://www.FaceBook.com/AntonioBrutus
MYSPACE: http://www.MySpace.com/AntonioBrutus
YOUTUBE: http://www.Youtube.com/AntonioBrutusMillion
TWITTER: http://twitter.com/AntonioBrutus

[Jomer Gregorio Contribution Level: 2]

great stuff. I never thought that I can use Linked In for my Lead Generation Campaign..

[Tia Smith Contribution Level: 3]

Larry This is why you have been given the name "The King of LinkedIn." Thanks for sharing this great information with us.

[Therese Catanzano Contribution Level: 4]

Thank you Larry this is so valuable. Listen to what Larry's says, he always over delivers, he is creative, and brings value to the table every time. Buy his blueprint, you won't be sorry!