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Nerve Center Only vs. NC + Satellite Blogs?

Postby Perig Vennetier on Fri Sep 25, 2009 6:11 pm

Hi everyone,

I have been thinking about this and can't find any good point of view anywhere so I figured I would ask everyone here, as we are in the same boat! Maybe Mike or other "expert" marketer would have a take on this too?

Would you think it is good to have one nerve center promoting myself (myname.com) as a "network marketer" with something new still but in a very general way and maybe have some satellite blogs (blog1.com, blog2.com blog3.com) around very specific niches which will be used to create targetted lists and create traffic to my central nerve center?

Is that a valid (manageable) strategy or should I only focus on one niche around my nerve center and that's it? I am actually asking because I am having trouble defining ony one niche for me to focus on.
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Re: Nerve Center Only vs. NC + Satellite Blogs?

Postby Richard Bravo on Fri Sep 25, 2009 8:39 pm

*

It is an extremely powerful strategy Perig.
However you touched on the main point should you decide to use it... Management. There are all sorts of little details to be aware of to make sure you do it correctly (e.g. not getting yourself in trouble with the search engines) and also making sure that you are able to allocate some time to each. Or make sure you have the resources to outsource the job.

But yes, absolutely - IT IS POWERFUL!

:ugeek: ~RB
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Re: Nerve Center Only vs. NC + Satellite Blogs?

Postby Perig Vennetier on Fri Sep 25, 2009 11:05 pm

Hi Richard,

Thank you very much for your answer. Time management is one of the most difficult skill to master!

What do you mean by not gettin in trouble with the search engines?
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Re: Nerve Center Only vs. NC + Satellite Blogs?

Postby Dave Kotecki on Sat Sep 26, 2009 1:03 am

Richard is dead on.

One thing you probably want to do is to
use different ISP's for your different blogs.

Reason being, Google can search (and will)
to find out who owns the other blogs.
If they see that all of your traffic is coming to
your site because it was sent from another site
you own, you won't get good ranking, because
they will discount those links.

PM me if you want some more info on this subject.
Dave Kotecki | Core Partner
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Re: Nerve Center Only vs. NC + Satellite Blogs?

Postby Perig Vennetier on Sat Sep 26, 2009 12:10 pm

Hi Dave,

Thanks for the tips. If the satellite blogs are very relevant to the content on the nerve center, should it matter for google? It won't be the only source of traffic (hopefully!) but it will for sure create some sort of funnel to direct people to Me Inc.
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Re: Nerve Center Only vs. NC + Satellite Blogs?

Postby Richard Bravo on Sat Sep 26, 2009 12:53 pm

*

Dave explained it quite well Perig.
Whether it's relevant or not, if YOU are pushing links between your own sites too aggressively, the search engines will catch on and that creates "potential" problems. There's no guarantee that you'll get banned or anything, but the way Google updates PR for instance, you may not know the consequences for another 6 months. So the point is to do it smart.

My best advice is to create buffers in your web presence. Expendable real estate you use to generate link juice but that have no "direct" ties to your money sites, yet still contribute positive factors to your SEO efforts. One way to do this is to use external web2.0 platforms like squidoo, etc. as well as utilizing multiple Class C IPs within your own network of self hosted properties.
Make sense?

note: Management isn't just about "time." That's one component, but you also need to learn asset management. Managing your resources. Learn to manage technology. It's not as simple as having a daytimer and crossing your fingers. You have to manage yourself as well; your expectations, your results, your failures, etc. I know that may be kind of esoteric for a simple marketing strategy, but that's the only way I know how to put it.

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Re: Nerve Center Only vs. NC + Satellite Blogs?

Postby Cameron Crosse on Sat Oct 10, 2009 6:10 pm

I agree with Richard. Management is really all about the "Inner Game" of Marketing.

He also hit the nail on the head when he mentioned the use of Web 2.0 sites as satellite sites. This may be the answer to your whole concern with time. Many Web 2.0 sites only need to be set once and then you can move on with little to no updates in the future.

I will admit that I have not done this with Network Marketing, but I do it every single day while consulting with Offline Businesses. It works well. It will kick up your rankings in weeks rather than months.

A well know strategy that helps bring in more leads/sales is to create several satellite sites, each focusing on specific keyword phrases. You then link each site to a specific post within your nerve center. An additional trick to practice in the Web 2.0 pages is to link them to ONE of your other satellite sites. (I wouldn't go past one though)

Pay attention to keyword phrases and anchor text.

btw, a tip that i have found invaluable while creating Web 2.0 content...

Create content that will focus on a problem within the Web 2.0 site... but only give the full fledge solution to that problem within the post on your nerve center.

This will get a visitor to more likely click through to your nerve center.

hope this helps.

Live Large,

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Re: Nerve Center Only vs. NC + Satellite Blogs?

Postby Perig Vennetier on Sat Oct 10, 2009 6:58 pm

This is great info here.

I have had the chance to try some of these web 2.0 techniques for some affiliate marketing and it is true that it helps a lot to boost your posts ranks.

Hopefully this will be addressed in TF2 when we come to the traffic generation techniques.

Thanks again for sharing your expertise.
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Re: Nerve Center Only vs. NC + Satellite Blogs?

Postby Erica Jones on Sun Oct 25, 2009 6:06 am

Hey Perig
I agree with the rest of the crew on here. Use web 2.0 sites as authority sites and then filter the links back to your NC that way.
I find the top 10 keywords for the niche I am targeting, write an article about the first keyword, then I write another article sort of pre-selling what I wrote in the first. I then add a link to the first article in my blog post and when I submit the second article (6 or so directories- with subtle changes for each of them) I add a link to my blog post. Make sure it's your post and not just your blog url.
Then I add some more link love with other web 2.0 properties, each with a link back to my blog post. And a video that I add to the post and use Traffic Geyser to get it out all over the web.
Then I bookmark each.
When I am done with one keyword I work on the next and make sure I link my first blog post to the second one... and so on and so on.
Works like a dream.
I have a diagram of how it all fits together and a detailed tutorial if you want it. PM me and I'll send you the link.
hope that helps. See you at the top of Google!
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