Nop. Not even close. We haven't even touched the surface and if you do go on for a year, we still haven't touched the surface. If we go on for another five years, we still haven't touch the surface. If 50,000 entrepreneurs were marketing MS and BOAB and all of what Mikes got, we still only touched the surface.
Heck, I sit with people in our city, and no one knows what attraction marketing is or who is Mike or what is magnetic Sponsoring. It is massive mate. The world is yours and even more, if you have more to bring to the table e.g. value.
Not enough even people being unique, creative, so just a couple of notches and WHAM! You now seperated yourself and way ahead. Plus, it don't take much to do so either.
Go for it and watch how you attract people like crazy when you'reself. True what Elwood said. There is only you. Now that, opens the floor even more and we can say, we not only touch the surface, but we ain't eve close to scraping the surface.
It's that big. Huge! So just don't brand comp plan, company cause company can go but if you brand you, no matter what happens, you are staying and so are those who follow you. Sow the seeds now, and watch what happens.
And if you "overdeliver" in all you do, then you're going to kick butt when you overdeliver...to HUNGRY crowd.
People chat about "targeting." I look for hungry people. Overdeliver to "hungry people" and see what happens.