How do you build a solid down line?

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Re: How do you build a solid down line?

Post by LarryB on Fri Mar 27, 2009 7:40 am

Great posts by everyone...But

Everyone has seemed to over look one very very important part to it though...

You will never build a solid down line without first being in a company that has a product or service that people will keep buying month after month because they actually want your product or service to begin with because it adds value to their lives in some way that they cannot go without or get anywhere else.

And you must give people a very good reason that makes good common sense on why people should buy from your company and you instead of buying from somewhere else. There has to be something that really benefits "them" and not just you and your company.

Lets face it...we all have competition. Nothing wrong with competition. If your in a wellness company people have all kinds of different places to buy all kinds of different products. Its a huge market. So ask yourself this...Why should people buy your product? And more important...Why should they, or why would they, keep buying from you and your company.

Happy satisfied distributors and customers that are getting and receiving value will build you a solid long lasting downline. And one does not have to be some leader guru or have some magic system or some other this or that that everyone seems to be thinking they must have for success.

Consider this...If your not having success or your finding it hard to get success...Maybe your just with the wrong DEAL. Maybe your with a company that has a product or service that people just will not keep buying because it just does not really offer value to them for the price they are paying to get it or the reason "why" they would want your product or service to begin with!

People have trouble building a long lasting downline because in most cases they have to sell people on what they have to offer. And they have to keep selling them on why they should keep buying from you and your company month after month. Without people buying month after month there is no long term residual income or long lasting downline.

For years I just kept turning my wheels and got nowhere because I just did not understand why people would not stick in my business and stay. For years I thought it was me. I thought I must be doing something wrong in building my business. It never occured to me that maybe it was "what" I was offering to people that was the real problem. I simply was in the wrong companies with plenty of wrong reasons on why people would not stick. The only thing that was my fault was in picking the wrong companies to begin with.

So, that is my take on this matter. Agree or disagree, it really does not matter. What matters is it wasn't me and it wasn't some thing that I had to become or change about me on why it was not working. It was simply being in the wrong deal that was never set up to begin with for anyones success.

Quit pulling your hair out in trying to figure it all out on why this or why that and find a company that has a product or service that makes sense to people and offers them value with "there" best interest in mind and not yours and you will start to build a long lasting income producing residual asset that you can take to the bank!

Just my two cents...

To Your Success,

Larry B.

Re: How do you build a solid down line?

Post by thedarkroom on Thu Mar 26, 2009 10:02 pm

I've come to the conclusion that it is the following:

1. Value in you will attract value to you.
What I mean by this is very simple and it is something that I had to look right in the mirror after all the techniques and everything else. I realised something and when I realised just this, everything changed.

I came to me as a question and this question woke me up big time. You ready for this question? Ok, here it is.

"Why would anyone want to join YOU?"

If YOU are the prospect, the leads, the customer...why would YOU join YOU?

I started investing in myself and to be the most valuable in the team and where I am at right now.

You want leaders? Then you need to become one. You want qualified leads, then you need to be qualified for your own business, and qualify for your VISION that you want to happen...everyday.

The question isn't how to build a solid downline. The question is why would a downline follow you in the first place? Why would anyone want to join you in the first place?

In all questions, the answer is universal. It always goes back to the mirror we stare into everyday, when we wake up and everynight, before we go to sleep. The place many don't look into until they go through pain, struggle and they forced to look into themselves.

I didn't have trouble sponsoring because it was winter, summer, or upline this and upline that, and anything else, 8 years ago.

It was because I lacked value years back. So I invested in value.

Because you dont earn what you want in Network Marketing. You earn what you learn in Network Marketing. (ps..not my quote by the way) but it's true.

People are going to come to you because of the value in you. That you got the value, the leadership and this is going to show in how you yourself do the business. In applying the knowledge you learn. In attracting people to you.

In having everything in place. In building it ready and they'll come. So if they do come, you ready? You got the knowledge, the education system in place, the value when they need training, leadership?

Ready in here. In that mind, self image, the way to walk, talk and deal it without fear of loss and who joins and who doesn't. Is it ready, in there? Heart mind and soul?

You see, people are attracted to the leader who has more value and status than them, or equivalent. It's how it is. It's human physcology, which beats the heck out of long debates on benefits on products, company this and company that.

So, if you want top earners, qualified prospects, people who will build be that person first and do what top earners do even if you are on your own right now.

Organisations do not build a leader but a leader will build an organisation. Become what you want to be and in that 'becoming' it will attract what you already are.

Belief always comes before result. Always.


Re: How do you build a solid down line?

Post by arnoldhight on Thu Mar 26, 2009 8:51 pm


There is a lot hear all ready but to quote a great movie what you need is “heart, miles and miles of heart”. One thing I’ve learned is that there are not many overnight success stories when building an MLM business. If you are new to network marketing you know that this is because there is an ocean of information to wade through and if you don’t have the money to outsource it all you may need to learn some new skills to get where you want to be. I.E. creating your own lead capture pages and learning how to high converting ad copy to put on your websites.

There are many great tools suggested here by some great leaders in the industry. A couple of thing s mentioned here are to build relationships and keep it duplicateable. I would also add personal branding to the list. People will join you not your opportunity. One thing that you will want to add to your arsenal of tools is using videos. This helps build relationships and personalize your message at the same time.
Magnetic sponsoring and Renegade University are great. One system I like because it goes into detail on how to use all these tools to get you up and running more quickly and even helps you create your own lead capture pages is MLM lead system pro. PM me if you would like more information on that system. Or just google it.

Just keep adding to your education each day. It is all an investment in knowledge and more importantly in yourself and it will pay off if you are diligent.

Re: How do you build a solid down line?

Post by frankienov on Thu Mar 26, 2009 8:43 pm

One of the first things they tell you is to create a list. The money is in the list. Create a capture page and have your potential customers add their name and email address and they will be your customer for life. Then you establish relationships with your customers to build their trust. Remember, don't advertise your sales page. Use capture pages


Re: How do you build a solid down line?

Post by carlos_Anastacio on Thu Mar 26, 2009 5:50 pm

The way to build a solid downline is by having educated marketers. You just don't want sponsor everyone, they must be ready to take action and be qualified to be on your downline. The best way to train them is by having a system that trains them for you. The system must sift trough all the tire kickers. That's my 2 cents.

For more information on rules and guidelines: ... guidelines


Re: How do you build a solid down line?

Post by MappingSuccess on Thu Mar 26, 2009 3:11 pm

This will help you build a strong downline.

1. Get three people.
2. Teach them how to get three people.
3. Teach them how to teach how to get three people.

Also, everyone must set goals and visualize themselves being successful.

You should also send them to this article:
Three Steps To Success ... to-success

Hope this helps.

Mark :)
LINK / CONTENT REMOVED by Betternetworker Support

For more information on rules and guidelines: ... guidelines

Re: How do you build a solid down line?

Post by hanszech on Thu Mar 26, 2009 11:01 am

Solid down lines begin with you and how solid your upline is. You will naturally attract like minded people when you use marketing in the correct way.

Just think of your down line as a reflection of you everything else is a science. follow the same steps the top producers use to be successful in any business.

One more thing, it is so important to put yourself out there as you are. Promote your beliefs and who you really are, people will follow.

Re: How do you build a solid down line?

Post by SeahawksSpot on Sun Mar 22, 2009 6:43 pm

I love BN there is a lot of content in here. Please keep it flowing.

Re: How do you build a solid down line?

Post by aliciaandersen on Fri Mar 20, 2009 12:17 pm

Hi Gary,

I'm so glad you found BetterNetworker. There's a ton of good info here. I'm pretty new to BN too, and have been blown away by the people here.

It's hard to tell how far along you are in your business from your post. If you're pretty seasoned, this may seem too simple, but I'll post it anyway in case others need it:

There's 2 things you really need to build your downline.

First, your ability to sell on the phone. Mike Dillard's Black Belt Recruiting & Renegade University's consultative phone sales are the best I've seen.

Second, your ability to market. If you don't know how to use social networking yet, that's where you should put your focus. You'll have to educate yourself a little. Magnetic Sponsoring & Renegade University tell you everything you need.

There's free information from both of these, you don't have to purchase to get started.

Re: How do you build a solid down line?

Post by jfgrissom on Fri Mar 20, 2009 10:18 am

John T.S. Murphy wrote:Success in network marketing really boils down to two things: Sponsoring business builders and retailing products.

Sponsoring people builds leverage and retailing build stead income. Where do you start? One is retailing right away to help people make their money back right away. Two is sponsoring people. The basics of sponsoring anyone into your business is this: Generating a lead, walking through a qualification process, collect a decision.

This PROCESS has NOT changed since the beginning of network marketing.

Don't fall prey to the hype that it is SO difficult to be successful in network marketing. I have a 30 day training I send my people to to teach them EVERYTHING about marketing, sales, and building a team.

Let's say you don't have this.

You need to know a couple of things:

-How do I generate leads? There is 101 ways to do this.

-How do I talk to people? I actually recorded a new video about how I talk to people but it is pretty simple: Do they have a need, pain, or desire to change their life? How much money will it take to solve this? and Finally when do they want to accomplish this by? (I know...very general.)

-How do I show my people HOW TO be successful? Repeat the process above.

This business is easy don't make it harder than it is.

100% Golden Advice.

To add to that... understand that YOU are the reason people do anything...

The way you build a strong down-line is to create leaders.

In order to cultivate leadership in others you must first be able to lead yourself.

Can you inspire and motivate yourself to do the work?

    Creating Lead-Capture-Pages
    Market those LCPS
    Follow up with prospects
    Close them on your Unique ability to help them get what they are looking for (Or REJECT them if they are not a good fit. Most desperate networkers neglect this part and pay for it later.)
    Then hold their feet to the fire to accomplish their goals

If you lead yourself to accomplish these goals above. Then you simply need to condition that into your down-line.

Set Achievable Goals, Hold Your feet to the fire.
Help Your Down-line to do the same.

Wash, Rinse, Repeat

When you accomplish your goals your confidence will soar!
Your confidence will create more motivation!
Your motivation will empower you to accomplish your goals and your confidence will soar!
Your confidence will create more motivation!
Your motivation will empower you to accomplish your goals and your confidence will soar!
Your confidence will create more motivation!

Wash, Rinse, Repeat

Notice this endless process is initiated with setting goals and holding your feet to the fire to get them done.

Building a down-line is more like farming and less like hunting...

Hunters have a quick kill and a celebration but very quickly they are out of food and need to hunt again...

Farmers enjoy the process of cultivating and working hard building a stock pile in their crops...

I would argue that farmers make betternetworkers... :mrgreen: