Forums

[Thien Kai Wei Contribution Level: 1]

I just met my upline yesterday, and had a discussion about how he has been able to close almost 4-6 new downlines every week.

He suggest that I present our team's irresistible offer straightaway. Our team has this system where new prospects will have access to this opt-in and sign-up system, and finally an 45-day training system delivered via email.

It goes like this.

1) downline A brings prospect to opt-in page
2) prospects gives email and name, and brought to another page
3) page shows 3 step sign up process, including registration for 45-day training program.

so when this prospect signs up, this prospect turned downline will receive this entire system for him or her to use, setup for him/her for free.

My upline was saying that we must straightaway bring the value of this system and the 45-day training across. Sell immediately.

But I read from Eben Pagan and Mike Dillard's newsletters and videos that we must give information and build relationship over time first.

My upline says that may affect sign-up rates as the system and 45-day training provides a higher perceived value, able to close a prospect immediately.

Both sides seems to be achieving results. Anyone have any suggestions to combine best of both? Or am I just asking a silly question? :lol:

[Carl Coffin Contribution Level: 3]

No Kai2810, your not asking a silly question however I'm a little confused. Does your system that your promoting have a cost? Is there a fee people have to pay to get it set up?

If not, then I would be concerned because there is no real value.

If it is a good system, I have learned that if you ONLY promote your system then their is no incentive for them to stay and your attrition will be horrible. However if you focus on building your own list and then branding yourself with them then you can still offer your AWESOME system but the difference is you are building TRUST, RESPECT, and REPOIRE with your list.

An example would be to get your own personal autoresponder and create opt in forms and post at your websites, myspace profiles, etc. and send traffic there. As they opt in send them free information about yourself, your training, and system. People will join your system once they see you as a valuable business partner. This will create trust, respect,and HOPEFULLY a long term business partner. Hope this helps.

[Thien Kai Wei Contribution Level: 1]

Nope, this lead-capture and downline training system do not have a cost. All my downlines will receive it when they join my team.

Carl...are you suggesting that I should charge to have this lead-capture and downline training system installed for them? Not sure I should do that, as this system is working well for my upline who is doing well giving it for free for his downlines.

Well...I guess that's is what wrong with my copywriting...I didn't get the value across.

An example would be to get your own personal autoresponder and create opt in forms and post at your websites, myspace profiles, etc. and send traffic there. As they opt in send them free information about yourself, your training, and system. People will join your system once they see you as a valuable business partner. This will create trust, respect,and HOPEFULLY a long term business partner. Hope this helps.

Yep this is exactly what I'm doing now. I have my own 20-day autoresponder follow-up sharing with them more about myself and the lessons I learned. Each follow-up is about 1000+ words in length, and will have a P.S. talking about my organization or some books or resources. (Funded Proposal)

But the thing is...so far my results are not as good as my upline's...while my upline has been closing like crazy. It seems to me that he doesn't use this autoresponder thing. Not that I know of. He closes prospects on the spot.

Another thing to note is he has been in network marketing for almost 10 years, and has only 2 years in internet marketing. He seems to be more adapt at closing prospects in person...and through social networks. He chats with them on the phone...social networking messages...and closes them.

So is there something I'm missing?

[Carl Coffin Contribution Level: 3]

Hi Kai, your sponsor is skilled at closing people on the spot. He sounds like a good salesman.

I guess I should have added that with your list it's always best if you can call them personally as well. I now understand that your marketing a free system but what is the product your selling or opportunity.

Are you giving a free marketing system to people and then recruiting them into your company on the backend?

Thanks.

[Thien Kai Wei Contribution Level: 1]

CarlCoffinOnline wrote:

Hi Kai, your sponsor is skilled at closing people on the spot. He sounds like a good salesman.

I guess I should have added that with your list it's always best if you can call them personally as well. I now understand that your marketing a free system but what is the product your selling or opportunity.

Are you giving a free marketing system to people and then recruiting them into your company on the backend?

Thanks.

Yep! My upline is VERY good at talking. He has been building his network marketing business for 10 years before moving online. He convinced me to quit my previously organization and join in his organization, though he said I was the hardest to convince so far. :P Not at all interested in jumping around after experiencing the "success" of being too opportunistic.

Calling...hmmm...that's a skill I have to pick up. Good thing I ordered BlackBelt Recruiting. But I'm trying to move in the direction where I don't have to call people. That's what Magnetic Sponsoring is all about right?

And yes, I'm giving a free capture page, a free salesletter (upcoming), a free sign-up instructions page and a free 45-Day online marketing course, complete with day-to-day action steps and 7 eBooks discussing in-depth on the various internet marketing techniques, ONLY WHEN THEY JOIN ME. This 45-day course is more for newbies who have no experience online.

The main thing is that this entire system...capture page, salesletter, sign-up instruction page, 45-day course...are all prepared and managed by our team for our downlines.

This means that my new downlines can have an entire marketing funnel + training system prepared and managed for them. They don't have to buy any autoresponder accounts or hosting, since everything is hosted by my team.

Our USP is our downlines can concentrate on learning and start earning, while our 45-day training course help to train their own downlines that they managed to sign up on their own. So both upline and downline can learn and earn at the same time. All downlines will also have the complete system prepared for them.

Did I explain myself clearly? (This shows I still need to practice copywriting LOL) If so...should I emphasize on this offer of having an entire system set up for my prospect and his/her future downlines UPFRONT...Or should I share business building information to build a relationship first like what Eben Pagan has been emphasizing?

[susan coils Contribution Level: 4]

Hi Kai

I think I must be missing something here. Giving away the whole setup and training is great but it has to be paid for somehow. Your setup is your lead generation but where are you making the money from those leads once they sign up to your opp?

Anyone signing up to your free training and setup is going to want to know where they are going to get the money from after they've done the training. If everyone just recruits folks to a free system there's no money to be made.

I am supposing they join a paid business after signing up with you and this is where your positioning as an expert will come into play. It's very easy to get signups to free systems, getting them to pay out cash is more difficult. They have to trust that you can teach them how to reap the rewards of paying out that cash. This is Magnetic Sponsoring. They trust and believe in YOU.inc Obviously, your upline has the experience and the know how so he will find it easier than you to get signups. Think about it, who would you prefer to be your MS upline - me? Or Mike Dillard?

[Contribution Level: 1]

Hi Kai!

I'm am brand new to this forum but not to the industry. At first glance, an irresistable offer appeals to logic, whereas a relationship is built upon emotion. That which is built upon emotion will out last logic every day of the week! Remember, hype comes from the head, but hope comes from the heart! Give people hope and they'll follow you anywhere!

Personally, I don't like the word "close" anyway. It smacks of sales and recruiting rather than true sponsorship. There is a big difference between recruiting and sponsoring. A recruiter is just concerned with large numbers and how many people he or she can get to work for them. A sponsor, on the other hand, is someone who goes to work with someone to help THEM succeed. There are a lot more recruiters in the world than there are sponsors, I can tell you that!

In my opinion, I would much rather have someone come to me and ask to join me than for ME to convince them that they should. If you have to "close" someone to come in you will probably have to keep "closing" them to do the work necessary to be a success. It takes time to become the type of person that people will want to follow. But that's what you will untimately have to become, a leader!

This may come as a surprise, but the "secret" to success in this industry is not to "close" a bunch of people into your business. Anyone can sign someone else up. The trick is to keep people in once they show up. The only thing that will accomplish that is a relationship that is built upon trust, value and training which leads to success. In my experience, if you "close" people into your business they will drop out the back as fast or faster than you can bring them in the front end. The only thing more stupid than draggin someone across the finishing line is draggin them across the starting line!

There are some pretty popular "trainers" out there that will teach you how to manipulate (close) people into your business. I would suggest that you learn how to listen to see, first of all, if the person you're talking to is someone you would even want in your business. Trust me! You are better off with just a few good, serious people than a whole bunch who aren't.

You can use your irresistable offer to bring them in but you had better be quick in building that relationship if you want to really help them and keep them in.

Don't forget, this is coming from an old timer's perspective. That's my story and I'm stickin to it!

[Nam Do Company: SendOutCards Contribution Level: 2]

Sounds like a good time for you to test market both ways. Keep track of the ratios and how long people stick around with both methods. Go with the one that will benefit the organization the most in the long run.

[Thien Kai Wei Contribution Level: 1]

san wrote:

Hi Kai

I think I must be missing something here. Giving away the whole setup and training is great but it has to be paid for somehow. Your setup is your lead generation but where are you making the money from those leads once they sign up to your opp?

OH...I will be giving away the whole setup and training ONLY when prospects join my organization, which they have to pay a monthly fee of $10.75, from which I earn 50% commission. So my mlm company I'm in is subscription based.

The idea of the entire package was actually conceived by my upline, and I contributed some of the eBooks that will be given out during the 45-day training. He has been doing internet marketing coaching for some time now, and realized that a lot of folks, especially the elderly, simply do not know how to do a LOT of basic stuff. So we put up the 45-day course to help these people.

san wrote:

It's very easy to get signups to free systems, getting them to pay out cash is more difficult. They have to trust that you can teach them how to reap the rewards of paying out that cash. This is Magnetic Sponsoring. They trust and believe in YOU.inc Obviously, your upline has the experience and the know how so he will find it easier than you to get signups. Think about it, who would you prefer to be your MS upline - me? Or Mike Dillard?

PiedPiper:

This may come as a surprise, but the "secret" to success in this industry is not to "close" a bunch of people into your business. Anyone can sign someone else up. The trick is to keep people in once they show up. The only thing that will accomplish that is a relationship that is built upon trust, value and training which leads to success. In my experience, if you "close" people into your business they will drop out the back as fast or faster than you can bring them in the front end. The only thing more stupid than draggin someone across the finishing line is draggin them across the starting line!

There are some pretty popular "trainers" out there that will teach you how to manipulate (close) people into your business. I would suggest that you learn how to listen to see, first of all, if the person you're talking to is someone you would even want in your business. Trust me! You are better off with just a few good, serious people than a whole bunch who aren't.

Hmm...got it. I think I will go for both. Give lots of valuable information to help my prospects first, get their trust and build relationship. But at the end of each email I will have a good PS to encourage them to check out the benefits of joining my org.

Once they even step into the salesletter, I will make sure the offer is irresistible to encourage them so sign up. Should work well. :)