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[Mason Rudolph Contribution Level: 2]

My friends Mason here: And like always it's feels wonderful...

Being in the Marketplace with all of you today...

I ran into someone on the forum and became good friends with him....

And he said "you know Mason, I want to be able to...

Add 20-30 people a month...

And I thought he was...

He worked full time from home no Job...

And he said "I bring about 2-5 every month, Ive been doing that for the last 9months...

So I thought how many people of those are actively producing...

And to my Shock he said between 70-80%

Now remeber 2% of the people in our business make it....

And he's found 70%... to stick and stay...

I would like to know what are you doing to duplicate?...

Great Duplication Leads to Great Retention...

So I Look Forward To speaking with you...

"Ill See You @ The Top"

Never Has Working From Home Been So Easy..

[Martin Schmalenbach Contribution Level: 2]

Hi Mason,

Welcome to BN!

I'm curious - are you wanting to know how people are duplicating their processes or how they are duplicating the fantastic performance you describe, of 70-80% conversions...?

Also, I'm wondering just how true is the statement "great duplication leads to great retention"?

From what I have seen, great duplication of poor/wrong/flawed processes does not lead to great retention - probably. But great retention is going to come in part from great support, great tools, a great value proposition etc.

Looking forward to how this thread pans out!

Cheers

Martin

[Mason Rudolph Contribution Level: 2]

Alright!

Were Talking about rep sticking and staying active in your downline!...

[Jeff Hoffman Contribution Level: 2]

Make sure everyone gets results quickly. People who recover their investment quickly stay in the business much longer than those that don't.

Also, as Mike said in his most recent video, a lead co-op is a fantastic way to encourage duplication in your organization.

Become incredibly good at one form of marketing -- specialize. Then, pool your team's money and use your unique knowledge to generate enough leads for everyone.

Regards,
Jeff

[Leonardo Saraceni Contribution Level: 3]

Hey Mason,

Duplication is highly overrated - you may copy the action itself, but there's no copying mindset, personality, determination, people skills..

If network marketing was "duplicatable" and "automated" as lots of marketers seem to think (and try to convince others), Mike Dillard's downline would be FILLED with millionaires.

What matters in creating a powerful team and keeping it growing is good prospecting, spot-on training, and constant support. Focus on getting quality people, educating and motivating them. Not in "cloning" them.

Leo Saraceni

[Deborah Tutnauer Company: ViSalus Sciences Contribution Level: 4]

The average industry-wide attrition rate in network marketing is 70% -75%. The guy that is keeping 70% of his organization is doing an awesome job! I tend to be a student of anything I do, and attrition in the industry is something I've been studying and discussing with my mentor (42 year veteran of MLM) for almost a year now. It is largely because of the high attrition rate and similar problems in the industry, that we created our company.

Here is what we have learned in our studies. People join MLM's because they are excited that the upline, the opportunity and the product are all in some way going to become a solution to their problems. Usually the problems are related to money, freedom, flexibility and enjoyment. Most people leave their MLM's because their problems were not solved. They did not make money, it was too hard, it took too much time and it was not fun. So why does this happen and what about the 3% who rise above?

The key, we've discovered, is that people need to make RESIDUAL income easily and early. I am not talking about fast start bonuses, but about a long-term residual check that continues month after month. This needs to occur with less than 8 people in a down-line. This early residual check needs to cover or at least put a big dent in the month autoship requirement. People also need to not have to worry about placement and leg balancing and volume distribution requirements. Not only do those things create confusion, they also create discouragement when people make an error in their placements and end up with less money or at a lower pin level than they expect. People need to have a product to offer that is simple to explain and needed not only by business builders, but by customers as well. I want to focus on this last sentence for a moment.

Mark Yarnell and other "old timers" in the industry will tell you that the majority of their large residual life-long checks are made up of commissions from CUSTOMERS...thousands of customers. In our present day quest to build huge downlines fast, and to become super recruiters, the role of Customers in the industry has gotten lost. Many of the newer companies don't even allow a person to just be a customer. They have to enroll, be a preferred customer and have some type of autoship. This serves to not only discourage pure customers from buying a product, but ultimately frustrates those distributors who seek customers.

This thread began as a focus on duplication. I strongly believe that people stick around because they are able to DO THE BUSINESS and MAKE MONEY. Having an easy to duplicate system in place helps this happen. Enrolling people with an entrepreneurial spirit and drive is also crucial. Not hyping your opportunity in such a way that people expect money to be falling from the trees with little or no work is also important. Start with a realistic, optimistic, energetic mind-set. Mix in really good training with effective marketing tools. Have an excellent company, compensation plan and product. This is how you not only grow but maintain a strong downline and a successful network marketing business.

[Larry Bilich Contribution Level: 2]

Hello Mason,

I don't think its really about duplicating someone or some certain way or method at all...

I think its about being with a company and being in business with them that has a product(s) or service that just about everyone on the planet wants, uses, and can't be without it and will gladly pay for it every month for years to come and cannot get what you offer anywhere else, is what builds a successful business in Network Marketing.

I don't think anyone can duplicate anyone else. Sure, we can all be educated or trained with some type of system or tool to use in building ones business or be trained or educated about our products or service but at the end of the day we are who we are.

Not everyone can be the slick presenter, or the outgoing confident person, or the one who knows every ingredient in your companies vitamins.

Its really not about duplicating oneself or some system. Its really about being in business with a company that has a product or service that people feel very very good about and because they feel so good about it and feel they are getting such great value from it, they can't wait to tell other's about it.

The only thing I think that has to be duplicated and can be is teaching your new rep how to invite people without selling it to go to a website to check it out and let the story be told by the experts. Keep it very simple and teach them to use their tools the company or upline provides. Duplicate simple!

As far as retention goes...If people are getting a lot of value with and from your product(s) or service you offer they will continue to buy for years to come.

I see it all the time and have seen it for years the bad retention rate most Network Marketing or MLM companies have in keeping reps or customers as far as retention goes. Bottom line...Most have product(s) or a service that costs way more than most will spend so they don't see the value in buying it for years to come. Well, there goes the old long term residual income stream you were hoping to have.

And Hey, who says I'm right. Just my opinion and thoughts on your post.

To Your Success,

Larry B.

[Cynthia Acoff Contribution Level: 4]

With my downline it's a process. I enroll them, I speak with them regularly on how to set up their websites and other information. I then meet with my downline in person (those that are in my area). Those that are not, I communicate with them about the meeting and what was decided. We do Job Fairs, Trade Shows, Health Fairs. I teach my downline to be active daily doing things for the success of their business and to be persistent. All of this is hard work and I still don't have 100% participation, but working on it.

[Igor Kheifets Contribution Level: 4]

Hey Withmason,

In order to make a business duplicatble, you
will have to use a system of somekind in order
to build it.

I am using the MLM Mastermind System right now,
and I am attracting people from all over the 'net from
different companies.

But the business itself is duplicatble, since it doesn't talk
about any specific opportunity.

So, to make a business duplicatble, I think, you need a system.

Igor

[Mason Rudolph Contribution Level: 2]

WoW!...

Jeff Truly Powerful never thought of a lead co-op....

Everone thanks it's like being in school!...

Never Has Working From Home Been Easier