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[Jessica Lewis Company: Ardyss International Contribution Level: 1]

While investing in my professional development, I was excited to learn about a tool that has increased my networking capabilities by Dani Johnson. F.O.R.M. This is an acronym for family, occupation, recreation and motivation. Now naturally we may hold conversations with people while shopping, pumping gas, standing in line, etc.. Wouldn't be great if we can suttly turn small talk into sponsoring? Well I tried it and it works. My little mini conversations with people turned into being referred reps and personally sponsoring reps. It can also be used in your personal lives to improve your relationships.

FORM is designed to get info without people knowing they are selling themselves for your business.

F is for Family, it discusses simply is the person married, have kids, pets, or a caregiver for anyone. Usually by hearing this, it speaks of their loved ones and based on their tone or storytelling you can see how beneficial your opportunity could help them love their family more or ease tribulations.It shows also about what they care about. See you may have the best company since sliced bread, but it may not be right for everyone.

O is for occupation, it discusses what they do for a living, their insight on their level of happiness, how long they have been doing, if they are an entrepreneur, and etc... Usually by hearing what is being said can determine if your opportuity is right for them or if they are right for you. You may have the sponsor itch, but if a good fit is not in place you will be doing nothing but replicating/duplicating zeros in your back office. Trust me I been there. I was sponsoring people who don't hold loyalty and hard work at a high standard.

R is for Recreation, it discusses what activities does the person engage in regularly. It can be fishing, golf, spending time with family. Find out what they appreciate and how often they do it to find out their level of excitement.You may also find that they wish they had more time to do these things. You may have the same things in common. Besides, who wouldn't want to find a new fishing buddy. You may find they are a better friend than business partner. We all know ever mix the two.

M is the Big One, it stands for Message. So now that you have heard all this information what do you do to get to the next step. One, Hopefully you was listening so that you know what your message would be. Two, it has to have value. Three, it is not a sales pitch. Try a use a message that combined their likes, needs, and desires in one bang. Almost like the 15 second commercial.

So now that you have formed someone, reflect on how you did. Your forming should have allowed your prospect to talk about themselves so that you can LISTEN and maybe provide a solution to their situation. Remember: Some people are happy the way they are. Thats ok too, but using this tool will help you ween out those who are and are not interested in dealing with you. Remember you sell yourself not your company. If no one trust you, you might as well go back to your 9-5.


Sample Convo:
F: Hi, how are you I am Jessica. Hi, I am John. Do you live in the area? (wait for Response), Yea. I live down the street. Follow up with Do you and your family live in the area? Are you married? Any kids? Wait for an Answer and ask How is that? Truth will com eout here. They usually share with a stranger how unhappy they are. They think, "who are they, I dont know them". Remember Passion lies here. Begin Preparing your message.

O: what do you do for a living? I am a Carpenter. Really, how long? 15years. Wow You must really love it. How is that?
Well pay is not how it use to be and I would like to spend more time with my family. (Just take note of this comment, it is not time to send your message.)

R: So what do you do for fun? "I like exercising, making model airplanes." How is that? "Oh, I love it wish I had more time to do it. (Wait, you probably jumping out ur skin right now.)

M: Well I represent ABC company and we offer a great opportunity that allows for me to spend more time with my family, have fun, be a leader, and enjoy life. I help people improve their lives daily by providing free consulatations for health and wealth. I want to take your number and you take mine. I am going to set up an appointment with you that will help change your life so that you and your family can benefit from it. How does that sound?
Sure, my number is ....

Now I did not sell them anything, I built trust by FORMing them, and now we exchanging numbers. Your follow up conversation will be introducing what you do to them. Whether that be a new customer or business partner, that is up to u. God Bless.

[Mario Sanders Company: Life Force International Contribution Level: 6]

That is a great article. I was in the grocery store the other day when I met a lady with my alma mater on her T shirt. I inquired about it. She stated that it was her sister's. Her sister was looking for a job. Just small talk as it began. I handed her my business card for her sister to look into if she was interested in going into business for herself. I was trying it your way of just small talk without pressuring anyone to make a quick decision. If they decide, they will be sponored without them knowing it. Giving them the information and letting them decide for themselves is a good way of letting people sponsor themselves.

[Sebastian Latina Company: North American Power and Gas, LLC Contribution Level: 2]

Great Post Jessica! Good to see you on BetterNetworker! This is a hard topic to teach people when it comes to this industry. Recruiting is all about the customer. What's in it for them. Novices in this industry focus too much on the comp plan, monthly bonus, etc. They feel pressure in enrolling new customers & make the fatal mistake of somehow not listening to the vital information the customer is providing them. The focus should be on building relationships using the technique you just described (F.O.R.M). Make it a point to approach 1 person a day. To everyone out there, try not to worry, the comp plan & bonuses will fall into place if you follow the right practices.

[Cynthia Acoff Contribution Level: 4]

Hi Jessica, this is a great post and great topic. You hit the nail on the head! Let me just say welcome to Better Networkers and I look forward to more of your material in the near future.

[Saqib Khan Company: ZeekRewards Contribution Level: 4]

Hello Jessica. How are you?

Nice topic you have posted here! I'm sure many other people may also find it helpful in one way or another. I think the approach you have mentioned is a lot better than the usual BS 'hard sale' stuff that the majority of people do these days and have been doing. Pressurizing and 'shoving the info' down a prospects throat is not the way forward.

Kind regards and I wish you all the best
Saqib Khan

[Jessica Lewis Company: Ardyss International Contribution Level: 1]

Sorry for the late response everyone. @Saqib. Pressure talking does nothing more than make people run away. I think using this technique is good for people u know or do know. It helps you understand people better. @Cacoff, thank you very much just doing KISS, keep it simple sam or sally, not stupid. @Sebastian I agree recruiting is about the customer not us, the recruiter. FORM helps the focus shift. @Mlsanders you are right it can be used anywhere especilly in a long line at the grocery store. Be Blessed Everyone.

[Don Egnor Contribution Level: 4]

Great article Jessica! We all need to keep in mind that we are working our business constantly even if we don't realize it sometimes. You never know when you run into someone that they may well be your next superstar and we do not need to discount anyone until we really get to know them and can ascertain if they are people we want to be associated with and ultimately if they are capable of actually running a business.

I want to welcome you to BN and look forward to seeing more of you in the future. Please let us know if there are any questions you have or if you need assistance with anything Jessica.

[Ontarian Hawkins Company: One-24 Contribution Level: 3]

Hey Jessica, a lot of WISDOM here sister;)

Thank you so much. In business, especially

MLM, it really comes down to the relationship

and TRUST. Really being able to care enough

about a person's situation and life to want to

change it is PRICELESS. Thanks for this Golden tip

God Bless,

Ontarian

[Jessica Leahy Contribution Level: 2]

Thanks jessica. That post is really informative. It touched a great number of points as well in my own business.

[Bruce Liebing Company: Mentoring For Free Contribution Level: 2]

Well put...
Building relationships this way helps to build Your support group, whether or not that You end up with a sales!
I would re-stress the Listening part... too many focus on themselves. This may mean You have to be there a little longer than planned, getting through the F O R M steps... hearing their needs!