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[Joyce Penner Company: Life Force International Contribution Level: 8]

Check out all the signature files on forums or beneath articles/blogs etc.

Did you notice nobody associates themselves with their MLM?

Everybody is giving you SEO tips and/or selling tools for lead generation. Everyone's marketing is focused on selling 'how to' get more leads but nothing on what to do with those leads to build a sustainable profitable business.

Would you like to see some training on how to build a successful business? There are experts that have built very profitable MLMs on BN. Let's call on them !!

Would you like that type of training versus the subtle (and not so subtle) attraction marketing shiny object for lead generation?
Joyce

[Aaron Riddell Contribution Level: 2]

Hi Joyce,

There is the indirect approach through the sig file.

Are these guys and ladies trying to build their list first and then
come in with the MLM / Networkmarketing pitch later?

I do know of one lady however who pitches her MLM on her Blog.
And she's doing well.

There is a section for individual companies in Better Networker within
the forum area. Would a weekly webinar connecting with some of
these leaders be worthwhile?

[Joyce Penner Company: Life Force International Contribution Level: 8]

There you go Aaron. I never thought of that.
Great suggestion.

You suggested they are probably building their list first and that is exactly right BUT what's happening is most people are working on the Law of Attraction, building the 'know, like and trust' and hoping someone is reading their emails. In this day and age of overwhelm, massive amounts of emails received each and every day, the disconnect between lead and company is completely lost. And their MLM is forgotten, gathering dust, generating no income.

And we wonder why people drop out of network marketing. Could have something to do with not making any money?

Joyce

[Aaron Riddell Contribution Level: 2]

And their MLM is forgotten, gathering dust, generating no income.

And we wonder why people drop out of network marketing. Could have something to do with not making any money?

Joyce

I can see where you are coming from here Joyce. As I receive emails from lists I have
subscribed to. Some I read and some I do not, depends on who the sender is.

Each NM / MLM Company has an offline approach and I suppose it's a matter of
finding a balance between online and offline...which includes the use of the phone.


Aaron

[Greg Martin Contribution Level: 4]

Hi Joyce,
I like this approach, straight up and to the point. No fluffing around. I think it was Frank Kern I heard that used a similar approach in some instances...

This is who I am
This is what I got
This is how you get it

Nice...

[Joyce Penner Company: Life Force International Contribution Level: 8]

Hi Joyce,
I like this approach, straight up and to the point. No fluffing around. I think it was Frank Kern I heard that used a similar approach in some instances...

This is who I am
This is what I got
This is how you get it

Nice...

We're in business, why would we fluff around?
I like Frank Kern's approach (and Richard's )

This is who I am
This is what I got
This is how you get it !

No fluff - you want to make money - here I am !
Joyce

[Chris Tryon Contribution Level: 4]

Good experiment, Joyce. Most people quit because they are not making money.

Too many people purchase "tools" that will help them build their business, when the only people building their business are the ones selling the tools. Purchasing tools without learning how to use them is a HUGE waste of time for most people. It simply takes TOO MUCH time to learn HOW to use those tools effectively to "build their own business."

The majority of the people that get started in MOST mlm companies want or need to earn money "yesterday." They don't realize that "building a business takes time AND more money than they have.

I have seen too many people talk about "building relationships" in network marketing, but VERY FEW people actually doing it. I can count on one hand the number of "experts" that I have met on this site that KNOW how to build those relationships and only ONE of them that I am still in touch with on a regular basis.

[Don Hill Contribution Level: 2]

The reason most people aren't "leading" with their MLM here at BetterNetworker is obvious to me - Let me try to explain why I say that, as best I can...

It can be reasonably assumed that nearly everyone who's a member here is involved in a Network Marketing business, and I think we can all agree that in most cases they're not really looking for another MLM to join. They want to promote THEIR business to everyone else, whether it's their products and services (which is likely to achieve the better result), or their business opportunity (Really? Then get in line behind everyone else!).

By "coming at them" with suggestions that they join yet another MLM business (even in such an innocuous manner as with a signature link), you're likely to only drive them AWAY from you. After all, they're probably already struggling with the MLM they're currently associated with, and the LAST thing they want or need is ANOTHER business to learn and struggle with.

What's more, they're most likely here because they wish to discover new ways to advance their MLM business, which isn't limited to simply trying to recruit other members. Many of them are also looking for strategies and techniques they can implement to expand their business - especially if they have the misfortune of being in an organization that still teaches "old school" methods like hotel meetings and the "three-foot rule." (Hence the promotion of "tools" and "systems" to them, which are appealing to ALL types of businesses - MLM or otherwise.)

Plus, when promoting an MLM to other MLMers, the conversation is almost certain to degenerate into the eternal "mine is so much better than yours" conflict, in which nobody wins and the best that one can hope for is that everyone agrees to disagree when they finally part company with each other.

However, by promoting various tools and "systems," everyone has the opportunity to grow their Rolodex and to develop relationships with other business-minded people, and those relationships aren't contaminated by the underlying "upline/downline" relationship that would exist if they were immediately recruited into one's MLM organization. There is the added advantage of positioning yourself as an authority in the online business world - something that's relied upon quite heavily in "attraction" marketing. (One has to walk a fine line and not exaggerate your level of experience and expertise, or you could quickly find yourself "in over your head" in some situations. Make sure you're protected by appropriate disclaimers when promoting "tools" and "systems" to people, to ensure that if any damages occur as a result of following your recommendations, that you don't find yourself on the losing end of a lawsuit.)

Another big consideration is the fact that MLM companies go under on a regular basis. I couldn't begin to count the number of emails touting the "next Microsoft" and "bigger than Google" opportunities that have passed through my inbox on their way to my recycle bin, only to be followed in the same direction by the company itself a just a short time later. When those companies go out of business, many of their distributors will search for a new business to join (those who don't become disillusioned and quit altogether), and if you've been interacting with them on a regular basis - and providing helpful content that they can use - there's a strong possibility they could join YOU since they already know about you a little (and how you "operate").

The important thing is to provide value at all times, even when there isn't any promise of immediate return for doing so, because you'll be building a reputation in the community as someone worth listening to because you provide that value - consistently - without any "strings attached."

You'll also find that you'll be attracting the kind of people you WANT to attract - not just the usual "program hoppers," but people who share your desire to help others through their use of your product/service, which is hopefully something besides the business opportunity itself...

But that's another post, for another time and place.

Best regards,

"Digital" Don Hill

PS - Yes, I'm promoting a business "tool" in my signature. It happens to have an MLM component attached to it, but it's a great service in its own right, whether you want to take advantage of the "business opportunity" or not.

[Charles Holmes Company: ViSalus Sciences Contribution Level: 3]

I think leading with your MLM first, especially in this community, would be a big mistake.

In most cases, I "try to build my list" first and offer my business opportunity later.

If I can get someone on my list, I have more than 20 affiliate products, plus my MLM program to market to them in the future. This lets me make money whether they join my team or not.

If I just offer my business first, and they say no, I get nothing.

[Michaelangelo Flores Contribution Level: 1]

I think leading with your MLM first, especially in this community, would be a big mistake.

In most cases, I "try to build my list" first and offer my business opportunity later.

If I can get someone on my list, I have more than 20 affiliate products, plus my MLM program to market to them in the future. This lets me make money whether they join my team or not.

If I just offer my business first, and they say no, I get nothing.

My thoughts exactly. I like how you look at MLM as only one of your many income streams in your business funnel. You can benefit your list in so many different ways than just your MLM opportunity.