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[Chris Brown Contribution Level: 3]

Some people will say the way to get more leads is to get more traffic but Dan Kennedy says the 1 who is willing to spend the most wins.

If 1 person is selling 1 out 200 visit and another is selling 1 out of 50 the person who is selling 1 out of 50 visit can spend more money to generate a customer.

In your order form and opt in form the more field you have the lower you conversion get on average of 7-10% per every field. This is also true in order forms.

I would suggest that you test this I personally get more people to opt in when I ask for more info.

What info do you ask for and what is your conversation rate.

[scott moore Company: Herbalife International of America, Inc. Contribution Level: 2]

i think most people feel safer with just entering a name and email at first that's what i have to start with that way they know there not going to get random phone calls. until people get to know you i would fell better that way

[whitney black Contribution Level: 2]

I simply ask for name and email

[jayne miller Company: The Six Figure Mentors Contribution Level: 2]

Offer something for free of relevance and of value in exchange for their name and email
Kind Regards,
Jayne

[Chris Brown Contribution Level: 3]

I started out with only name, phone, email address then I changed it to only name and email. I noticed I got a higher lead conversation when I asked for more info.

But this is just my results that is why it is always important to test.