"Taming Your Inner CopyWrite Idiot For MLM Success"

  Written by Dwayne Phelps on Aug 21, 2009 12:56 pm

Read More: Copywriting

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If you’ve been in the Online Network Marketing World for any amount of time you know how important writing sales copy is.

If you don’t know that…we need to get you out of your cave, because the way you write copy determines whether you have a wussy business      or a thriving empire!

Keeping that in mind we all know there are proven methods when it comes to writing your copy…but guess what? Hardly anybody seems to follow them…(only the successful people do)

People try to be original and fail to follow the time-tested principles, so in-turn their conversion rates stink so bad they make their Right Guard turn left…

Here is a simple process to follow when writing your copy on a capture page, its basic and proven…

Take out Notepad or Wordpad and write out your page outline as follows:

1.) Pre-Head Line– Very Top of Page, small letter, bold and a little bigger than you body text…

2.) Main Benefit Headline- This would include you biggest benefit to your audience, it’s written in the largest text

3.)A Video- In this modern age, there is alot of junk. You can set yourself apart with a video talking about your offer.

4.)Intro text repeat- This is optional, i usually test it. It goes under your video as an intro, who you are, and your purpose.

5.) Opt-In Form- Make sure this form is up and has the proper headline on it, along with a “info policy you practice” message…

6.)Bullet Points- Make sure they are all benefit driven and that you have at least 4 strong ones…

7.)Personal Info- Again make it stand out by being personal with your vistors. Put a pic, contact info and a blurb about yourself…

8.)P.S.- This is optional too, test it. I put this on here just incase they scroll down fast, it’ll remind them of what they need to do…

That’s it! Lots of my first capture pages were written like this and solidly performed at 20% or above with phone numbers…

So keep it basic and watch your opt-in rates go sky high!

This Post was originally written for: http://tiny.cc/HWPGO

Kick Butt,

-Dwayne

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