Joyce Penner

I have this great big huge heart. Apparently. Funny how you don’t know the most important tool you have in your toolbox.

Let me backtrack for a moment. During a conversation, a mastermind session, we were challenged to verbalize the most important reason why someone would join you. Others could agree or disagree with what we contributed. My turn came and I shared a piece of what I am going to share with you later in this article. My statement was met with dead silence. Ok, tried another point. Still no response. You can imagine I’m starting to get a little uncomfortable here but bravely (or so I thought) blurted out “I can teach others how to leverage off the expertise of more experienced network marketers.” That was huge in my opinion.

Silence.

I shut up. What else could I do?

Apparently, I have this great, big, huge heart and most significantly, the biggest advantage that any network marketer could bring to the table.

I was and am much more comfortable sharing what I know than accepting what that group saw in me. (I’m still a little embarrassed by it all.)

So let me show you where I believe I can help you. But first a little bit of background about me, Joyce Penner. I worked for 22 years directly in marketing, part of that time as a business owner. My clientele was diverse, all business owners, all looking for the successful keys to market their product and services. That’s where I stepped in, bringing fresh ideas, masterminding, focusing on the key problem, identifying target markets and providing solutions. The work was fun, challenging, stimulating and exactly the necessary skill set required to build a network marketing business.

I’m a firm believer that marketing is the key to your success. Let me illustrate that with a short story that Mike Dillard uses. If I dumped 2 tons of your favourite product on your driveway, would you be successful? The answer is no, your success comes from moving that product !” And that’s what marketing is. Letting people know what you offer so they can make the decision to buy or not to buy. It’s pretty simple. Pretty basic. I’ve had years of experience doing just that. That was what I thought, was my biggest asset and I can help you market your product and service as well. (Even though it’s not my biggest strength! Apparently.)

You’ve heard the term “moving someone down your sales funnel?” I absolutely mastered that. Although it was a bit easier on a person to person basis (as I could read body language), the process online is the same. Provide information as your prospect is ready for it and not before. My little girl, with physical and mental challenges, just got a new bike. It’s not your basic model with training wheels. It’s got gears and a front and back brake, no side wheels to help her with her balance. It’s a super, deluxe model and she is scared and excited at the same time. Can you imagine if I would have introduced her to all the features at one time? Confusion and fear ! She would never have even gotten on the bike. The first step was simple, ignore the gears, the brakes, the kickstand and work simply on getting her moving. I run beside her and will until she can grasp the concept that she just needs to keep pedalling and all will be well. Your prospect is no different than my beautiful little daughter. Introduce and explain step by step until the concept is grasped and then introduce the brakes and then the gears. That’s moving someone down your sales funnel.

You may be asking yourself “What’s my sales funnel? How do I set that up? Where and what do I do next?” Remember at the beginning of this article I mentioned one of my strengths is: I can teach others how to leverage off the expertise of more experienced network marketers? There are professionals who have set up systems with personalized capture pages, sales pages and automatic email responder messages that you can tap into so you can focus on what you need to do – which is marketing. It is easier now than it has ever been to utilize the work other professionals have already done and you can focus on what is going to bring you in the income. I’ve found a system in MLSP that provides literally a step by step training to get you up and running within days with all the training you need. I’ll gladly walk you through what I like, what’s working and why it works. Eliminates the frustration of trying to do things all on your own. Now if there was just a system in place to put bandaids on my little girls various body parts ! Life would be easy.

The commercial started with a guy selling hotdogs for only a buck ! Wasn’t paying a lot of attention to it but the commercial had a powerful message for network marketers and I will admit it made me laugh. A lady asked for a hot dog. She put all the necessary condiments on this napkin wrapped dog, beautifully positioned in the center of this bun. Pulling out her wallet the guy told her “That will be $4.50.” She was indignant as the signage clearly stated “Hotdogs $1”. He assured her the hot dog was indeed a dollar but the bun was $1.25, the condiments were $1.50. She told him she only wanted the hotdog and he reached out took the dog out of the bun, wiped the condiments off and handed her the hot dog. When she went to take the napkin, he informed her the napkin was an extra seventy-five cents. That was monetization at its funniest but the principles are the same. There are tools you and every other network marketer needs to grow their business. Online you need a personalized system, an autoresponder system, domain names and hosting plus more, and you need to be in a position that you can offer the same to others. They need them, you have them, may as well make some money off of it or someone else will. That’s one aspect of monetizing your business, there’s more and I can share those with you as well.

Last but not least, with four different network marketing companies providing the training ground, I’ve discovered what I need within a company that is going to provide me with the income I want to attain. Little things that make a huge difference such as a successful (rich) upline willing to train not just myself but my team as well. A compensation plan that allows those that are willing to work, the same opportunity to make a significant income regardless of background, education or skill level. Offline training that is powerful, effective yet simple. The only element missing is the person who wants success. Tools, webinars, recorded and live training and product calls, upline support with 3 way calling and personal training, dynamite products, free products, daily pay with good upfront bonuses. Everything anyone would need who would like to make enough money to pay off their initial purchase before the credit card is due. All sounds too good to be true but I’m living and breathing it and it works. I will introduce you to my company and if it’s a fit, if you are looking for something that works, great. If not, that’s OK too as I have lots of other ways I can help you within the parameters of the choices you have made.

You can pick up more details and a free coaching session with me at http://joycepenner.info/mlm-help . It’s where I’ve poured my heart into helping others and I guess it shows.

Joyce Penner