Joyce Penner

I have this great big huge heart. Apparently. Funny how you don’t know the most important tool you have in your toolbox.

Let me backtrack for a moment. During a conversation, a mastermind session, we were challenged to verbalize the most important reason why someone would join you. Others could agree or disagree with what we contributed. My turn came and I shared a piece of what I am going to share with you later in this article. My statement was met with dead silence. Ok, tried another point. Still no response. You can imagine I’m starting to get a little uncomfortable here but bravely (or so I thought) blurted out “I can teach others how to leverage off the expertise of more experienced network marketers.” That was huge in my opinion.

Silence.

I shut up. What else could I do?

Apparently, I have this great, big, huge heart and most significantly, the biggest advantage that any network marketer could bring to the table.

I was and am much more comfortable sharing what I know than accepting what that group saw in me. (I’m still a little embarrassed by it all.)

So let me show you where I believe I can help you. But first a little bit of background about me, Joyce Penner. I worked for 22 years directly in marketing, part of that time as a business owner. My clientele was diverse, all business owners, all looking for the successful keys to market their product and services. That’s where I stepped in, bringing fresh ideas, masterminding, focusing on the key problem, identifying target markets and providing solutions. The work was fun, challenging, stimulating and exactly the necessary skill set required to build a network marketing business.

I’m a firm believer that marketing is the key to your success. Let me illustrate that with a short story that Mike Dillard uses. If I dumped 2 tons of your favourite product on your driveway, would you be successful? The answer is no, your success comes from moving that product !” And that’s what marketing is. Letting people know what you offer so they can make the decision to buy or not to buy. It’s pretty simple. Pretty basic. I’ve had years of experience doing just that. That was what I thought, was my biggest asset and I can help you market your product and service as well. (Even though it’s not my biggest strength! Apparently.)

You’ve heard the term “moving someone down your sales funnel?” I absolutely mastered that. Although it was a bit easier on a person to person basis (as I could read body language), the process online is the same. Provide information as your prospect is ready for it and not before. My little girl, with physical and mental challenges, just got a new bike. It’s not your basic model with training wheels. It’s got gears and a front and back brake, no side wheels to help her with her balance. It’s a super, deluxe model and she is scared and excited at the same time. Can you imagine if I would have introduced her to all the features at one time? Confusion and fear ! She would never have even gotten on the bike. The first step was simple, ignore the gears, the brakes, the kickstand and work simply on getting her moving. I run beside her and will until she can grasp the concept that she just needs to keep pedalling and all will be well. Your prospect is no different than my beautiful little daughter. Introduce and explain step by step until the concept is grasped and then introduce the brakes and then the gears. That’s moving someone down your sales funnel.

You may be asking yourself “What’s my sales funnel? How do I set that up? Where and what do I do next?” Remember at the beginning of this article I mentioned one of my strengths is: I can teach others how to leverage off the expertise of more experienced network marketers? It is easier now than it has ever been to utilize the work other professionals have already done and you can focus on what is going to bring you in the income. I’ve found a system in Team Inc Pro that takes a prospect directly through a unique funnel. When you see the power in the funnel, decide to join it literally provides a step by step training to get you up and running within days with everything you need to build your primary business. Completely eliminates the frustration of trying to do things all on your own. Now if there was just a system in place to put bandaids on my little girl's various body parts ! Life would be easy.

Last but not least, with five different network marketing companies providing the training ground, I’ve discovered what I need within a company that is going to provide me with the income I want to attain. A ready built, personalized funnel, SEO friendly webpages, qualified mentors, powerful comp plan, solid 26 year old company, excellent products, Team Inc Pro leverage, solid business principles plus more !

You can pick up more details at http://www.joycepennerpro.com.

Joyce Penner