(Importance of Internet Marketing) Nikesh Arora at the Marketing Society Annual Conference

 Basics about the Importance of Internet Marketing. 

More than a billion people online connected by the same needs

If internet was a country it would be the 5 largest country in the world.
 
Imagine launching your product in such a big country. Faster and cheaper than ever. 
 
So if your company or product is not online you are missing out on a very big market. 
 
more than a billion searches are made everyday and more than 65% is on google
 
more than 60 million emails everyday
 
more than 25 million instant messages
 
today we are living in a constant partial attention society
 
customers don't want to get bombarded by adverts. they want to reach to your advt. themselves pick you as their chosen product or supplier.